Author of the “TelePadi” blog, a partner of “Folha de S. Paulo”, Cristina Padiglione writes about TV since the pre-history of pay-TV in Brazil and the streaming services. Over the past 30 years, she has followed the gigantic (r)evolution of production and distribution of audiovisual content in the country, in different formats and screens. She signed columns and stories on television content for newspapers “Folha de S. Paulo” and “O Estado de S. Paulo”, where she also edited the TV supplement for ten years, and for the already extinct newspapers “Folha da Tarde” and “Jornal da Tarde”. For “Estadão”, she also signed the blog “Teleguiados”, and taught the modules on TV Criticism in the postgraduate program in Cultural Journalism at Faap, between 2010 and 2015.