PRESENTATION SESC-SP

Expanded cinema: a new cartography of film production

A great distance separates the visual shows staged in vaudevilles (US),music halls(England) and cafés-concerts (France) in the early days of film, from the sophisticated narratives that currently pervade the structure of the global audiovisual industry. From almost pictorial images revealed in wide shots, we now face different investigations and technical experimentations enabled by the evolution of new technologies.

If the increase in filmmaking formats arising from the digital universe does not, by itself, guarantee image excellence – in light of the imponderable weight of authorship – the fact remains that such formats have led to a range of innovative contributions to a larger number of users. By becoming accessible, more technically refined work tools in image capture and post-production contribute to decentralize creation processes, bringing professionals and amateurs closer, amplifying the work of independent directors and bringing works of various genres, styles and media to light.

The technological advances, however, are still insufficient to correct existing imbalances in film distribution, exhibition and reception. There is a large group of voices that uphold the application of the logic of the markets to the dynamics of cinematography, an important part of the cultural economy.

Contrary to corporate trends, some practices have been emerging in the audiovisual landscape in order to compensate for the lack of financing, encourage co-production models and foster the expansion of film exhibition in a large number of countries, especially in Latin America.

In this context, BrLab – a Brazilian project development laboratory – produced by Klaxon Cultura Audiovisual, Spcine and Secretaria Municipal de Cultura – stands out, receiving feature film applications from Latin America and the Iberian Peninsula, and providing training to the entire film production chain, including directors, producers, managers and other professionals and people interested in the area. Sesc, by housing some of the project activities, especially those focused on the discussion of creation forms, common methodologies and joint work with surrounding countries, reinforces its commitment to the dissemination of knowledge in the cultural management area, fostering the consolidation of new repertoires and the promotion of film works.

Sesc São Paulo