BrLab 2014

Presentation – SP Cine

SP Cine and BrLab: Cooperation and creative development in Latin America

In 2013, SP Cine entered an employment phase. We took the first steps after the passing of the bill that created the company, which was a result of demand and mobilization from the São Paulo local audiovisual sector, as well as the City Hall’s commitment to strengthen policies to develop the sector. This year, we’ve officially swung into action with funds and transitional actions to establish the new company.

In an unprecedented context in Brazilian film, which combines a great number of opportunities with an intense national production, SP Cine arrives aiming to recognize and stimulate the cinematographic and audiovisual potential of the city.

SP Cine’s objective of is to offer the film, television, web and games productive chain a strategic vision based on three principles: innovation, financial development and an integration of the audiovisual production policies in all three political spheres – municipal, state and federal – and in sight of an articulation with the international market.

BrLab, for the first time being held in collaboration with the São Paulo Municipal Department of Culture, reaffirms the integration with neighbouring countries during the creative development process.

This year’s edition of BrLab includes three projects selected by the Municipal Department of Culture Fund for Development of Audiovisual Projects. The works of talented directors Bruno Risas (Ontem havia coisas estranhas no céu), Patrícia Galucci (Viagem solitária) and Gregorio Graziosi (Tinnitus) were also part of the group of 60 projects selected to the convergence lab COLab, created by the Municipal Department of Culture/SP Cine.

One project that was part of the first edition of BrLab – O lobo atrás da porta – received in 2014 investments from the Municipal Cultural Office to broden the number of movie theatres it would be released in.

The idea is that actions become increasingly complementary, revealing the strategic importance of BrLab not only to SP Cine, but to the artistic evolution of film production in São Paulo and in Latin America.

We hope that this is only the beginning of a partnership which will favor the participant authors, screenwriters and directors in BrLab.

Alfredo Manevy Deputy Secretary of Culture
São Paulo Municipal Cultural Office